Thanks to all those who have signed up so far. The spam factory is running around the clock and will soon extrude the first glistening pink tube of industrial grade processed meat product.
Mmmm... delicious direct marketing goodness.
I'm waiting until I hit a set number of sign ups from the Burger, however, for a good reason. The same reason I haven't mentioned this project anywhere else because I want the initial subscribers to come only from here. The Burger is my stronghold on the web. It is where my Centurions gather.
From you I will draw the murderous, blood thirsty champions of the campaign I will fight to ensure world domination when...
That didn't come out right.
Let me try that again. I want to build out my ebook business next year. Finish (finally) Stalin's Hammer. Start (finally) a return to The Disappearance. And open up some new storyworlds, including a classic space opera. Not all of these will happen under the aegis of my trade publishers. (They're not much interested in long form space opera, for instance).
The newsletter, as a marketting channel I can control, will be a big part of all this. If everything just rolls along, and Season 2 of HOOPER comes out sometime next year with Pan Mac and Random House and Titan, the newsletter will help sell that series. If I decide to take more control of my own business (or I ever have that decision thrust upon me) the mailing list I'm building now becomes even more important than serving as simple channel for a newsletter.
I'd be looking for Beta readers for more than The Oral History of the Monstyr Wars, for instance, and I'd be looking for them here. Not on Twunter or Farcebuck. The mailing list provides an immediate pool of trustworthy candidates because the first couple of hundred names are all long time Burgers. When it came time to pimp the books, everyone who signed up first and was interested in coming along for the ride, would get sorted into a small, bespoke, and highly fucking exclusive list for free Advance Reader Copies.
You wouldn't be reading these freebies to help me with editing. They'd already be edited. You'd be reading them for fun. And because, if you liked the books, upon release you could hit the online stores en masse and shit out sparkling 88 Star reviews like a herd of Unicorns with explosive magic diarrhoea.
Who wouldn't want that?