I wont be getting up at 2.45am for the Apple launch, even though the little boy in me would love to. The grown man with deadlines says, no, get your sleep. But I have carved out a couple of hours tomorrow morning to watch the presentation and geek out like crazy.
I’m not going to add to the speculation about what they’ll announce. The gadget blogs have ruined a lot of the fun with all of the component leaks, which is a reason I try to avoid them.
(Incidentally, if you’re wondering about the economics of leaky online churnalism, and I know you are, the prices being paid for these component shots far exceed the ad revenue they generate. So who’s paying? Best speculation I’ve heard is phone case manufacturers. If they can be in the market on day one with 50 000 cases, it’s worth paying someone in China real money to steal a shell).
Rather than trying to guess what Apple will do tomorrow, I find it more intriguing to imagine where whatever they’ll announce might lead twenty years down the track. I see computing embedded in us, organically embedded in us, and us embedded in a world of data. I see our DNA as our passcode to open an email, withdraw money from the bank, or login in here at the Burger.
I imagine a Jetsons home which knows when we’re approaching and has the dinner ready, probably in some refrigerator-souvide cooker (they already exist). I see phones as a small, insanely dense block of technology that somehow ties all of this together. I see class divisions in the tech we use, with the great mass of people opting for ‘free’ tech and services via Google’s (or whichever company succeeds them) ad-supported business, while maybe a billion or so wealthy individuals pay a premium to Apple (or whichever company succeeds them) to avoid all that shit.
I see something like Google Glass, but not Google Glass, feeding us whatever data we think we need on our eyeballs – and depending on who’s paying for the service, ads to go with it.
I see workable real time language translators in super small ear implants. I see ubiquitous telepresence and tracking.
And I see massive business opportunities in disconnecting us from the always on cloud.
But apart from two phones and some sort of wearable thingy, or bunch of thingies, I have no idea what’s coming tomorrow to get all this rolling with greater speed.